When launching a marketing campaign we are always looking to achieve the tipping point, the moment on the graph when the line starts to shoot straight upwards. But what happens if something goes wrong and a potential crisis is looming?
How can we use social media to prevent a crisis and convert it into positive online buzz.
When launching a marketing campaign we are always looking to achieve the tipping point, the moment on the graph when the line starts to shoot straight upwards. But what happens if something goes wrong and a potential crisis is looming?
How can we use social media to prevent a crisis and convert it into positive online buzz.
How to Deal With a Social Media Crisis and Prevent a Catastrophe
Pasión Por El Marketing
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