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Copywriting is still writing

25 Jan 2008
Ben Myers explores the difference between copywriting and writing in his latest Guardian Unlimited blog. "When your only skill and experience is in writing, you'll use it any way you can. Recently…

Ben Myers explores the difference between copywriting and writing in his latest Guardian Unlimited blog.

"When your only skill and experience is in writing, you'll use it any way you can. Recently I've found myself doing corporate copywriting. And though the accelerated worlds of sales and branding are not places you want to linger, copywriting can be as valid a literary discipline as any."