Benefits of a press kit
11 Feb 2013
Rather than searching your hard drive for saved emails and copying and pasting reviews into a document, your press kit is already formatted, organized and ready for you to distribute.
Written by
The Big Idea Editor
If a journalist or concert promoter calls you and asks for photos, your biography and quotes in a hurry, having a press kit prepared in advance enables you to respond quickly and efficiently to that request. Rather than searching your hard drive for saved emails and copying and pasting reviews into a document, your press kit is already formatted, organized and ready for you to distribute.
Further reading: For more on Generator | DIY Publicity:
